Search engine optimization (SEO) is a huge topic, far too vast and complex to address succinctly. That said, I can recommend three relatively straightforward steps that will likely increase your website’s search engine rankings, and thus make it easier …
Archive for December, 2011
Optimizing a website for local search is important for a few reasons. First, the number of smart phone and tablet users is on the rise meaning that a larger percentage of searches are being performed “on the go”. Mobile web searchers are often looking for local information and local establishments. Second, search is becoming more personalized and search results vary depending on individual search behavior, social media connections, and location. Therefore, it’s important to consider the following local SEO best practices while conducting an SEO campaign:
We’ll see marketing dollars shift to online mediums as advertisers rely on connected devices to reach target audiences. More and more consumers will use smart devices in real-time to find deals while they’re out shopping and advertisers will take …
Whatever business you are involved in, you need to base your marketing campaigns on a well laid out plan so that you do not lose track and run your business blindly. Have you ever created one? Surprisingly, not many online marketers think about …
Phone books are good for little more than testing your strength these days as people turn to search engines in order to be introduced to local businesses that can meet their needs. Optimizing for local search requires the same rigorous SEO work …
How to use software directories to generate hundreds of high PR backlinks to your site in minutes.
If you are a contractor trying to build and setup your own Wordpress website this short video will show you how to install the all-in-one-SEO plugin, set it up properly and edit your permalinks so they are search engine friendly.
Learn how to create a list of high value keywords based on information from search engines like Google and Microsoft.
As many online marketing specialists wind down in anticipation for 2012, SEO Positive offers six tips for SEO and PPC professionals who don’t want to watch their campaigns nose-dive over the Christmas period. Christmas is a tricky time for SEO and PPC …
How businesses can use email marketing as a powerful method for boosting your online business and skyrocketing your ROI.
Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants.
In this video we discuss YouTube SEO and Video Optimization — how to optimise your YouTube videos and your YouTube channel. You can expect to get a lot of traffic from YouTube and Google is you optimise correctly and what I want to do in this video is show you my 5 Step Formula I use whenever I create a video to enable me to get a lot more views, to be shared and “go viral” and also get a lot more traffic back to my website.
A tried and tested method for getting backlinks fast.
Not too long ago, the article Mobile SEO is a Myth got a lot of people fired up about the foolish notion that mobile SEO is a construct developed by salesmen to sell more SEO services. I responded in the comments to the author’s points, …
While you’re putting the finishing touches on your action plan for 2012, let’s dig into some of the hot Internet trends for SMBs to watch over the next 12 months. After all, you want to kick off the New Year on the right foot, don’t you? …
However, it is possible to extrapolate from their activities over the past few years and identify the trends that are pretty much guaranteed to continue going forward, and that’s what we’re bringing you today – five clear facts about the future of SEO …
Discover how using Social Media Marketing to promote your business can keep you top of mind with your prospects. Use Social Media to position yourself as an expert in your field, teach people how to solve their problems with your product or service and develop a lasting relationship. After all, we all know people buy from people they know like and trust.
Strategies on how to use Twitter to help you build quality links for your SEO campaign and to boost rankings.
From an SEO perspective, building authority only works if you have some sort of web presence for people to capitalize on. For the purposes of this column, it’s assumed that you have a blog, a social media presence, or both. Actually, you want to have …
If you use any search engine’s analytics, whether it is Bing or Google, you may notice that there are filters available that allow you to subdivide impressions and click throughs into different areas of the web. Currently these areas are mobile devices …